WordPress is written in PHP and paired with a MySQL or MariaDB database. WordPress was originally created as a blog-publishing system but has evolved to support other web content types. WordPress is one of the most popular content management system solutions in use, WordPress is used by 42.8% of the top 10 million websites as of October 2021.
WordPress also features integrated link management; a search engine–friendly, clean permalink structure; the ability to assign multiple categories to posts this helps in the digital marketing efforts. WordPress also comes with Woo-Commerce, it’s is by far one of the most cost efficient ways to taking your business online with an e-commerce store, The WordPress ecosystem enables developers to rapidly build and deliver e-commerce stores to companies, and as companies can go-live quickly with their e-commerce stores they save time and money and can start to generate business and revenue quickly . Payment gateways and shipping gateway API’s can be easily integrated with WooCommerce to give your customers a rich and seamless experience of using the website.
While WooCommerce e-commerce is great for the customers who visit your e-commerce site to make purchases, it’s even better for you to upload and manage your stocks for sale on the website. WooCommerce has some amazing tools for upselling and cross-selling to your customers so that you can increase the average ticket size of your customers.
To sum it up WordPress and WooCommerce give you 3 major advantages
- Cost Savings due to rapid development and deployment of your website
- Good support for your Digital Marketing efforts so that your company reaches out to more prospective customers.
- Rich experience for the visitors of your corporate website or e-commerce website
We recommend that you consider WordPress for your business website.